April 24 2021 – Sam Brightmore
A Wardrobe for How We Move & Live
As our lives continue to evolve, so do we.
We are all increasingly busy multi-tasking women that require our wardrobe to work with us, for how we move and live now. With that in mind we set out to find a performance based brand with a huge focus on design. We found it closer to home in a staple brand that team bottega all wear when out of the office. Sam, Managing Director of Bottega, has been wearing Varley for years and we are delighted to introduce this new addition to our family.
We are all increasingly busy multi-tasking women that require our wardrobe to work with us, for how we move and live now. With that in mind we set out to find a performance based brand with a huge focus on design. We found it closer to home in a staple brand that team bottega all wear when out of the office. Sam, Managing Director of Bottega, has been wearing Varley for years and we are delighted to introduce this new addition to our family.
With headquarters in Los Angeles & London, Varley draws inspiration from both lifestyles. Our Spring Summer '21 edit features all of Varley’s best sellers; printed leggings & matching bras, pullovers, sweatshirts & chic tanks, creating a stylish capsule workout wardrobe with pieces that are all interchangeable and incredibly versatile.
If you are new to Varley, then we first must inform you that the 'Vine' Pullover, made from the signature ottoman rib fabric is a core item. This workout-to-weekend piece ties the whole capsule together. We love it so much we bought it in two colourways. The second thing you need to know, is that Varley is renowned for their printed high-rise leggings. For SS’21 we introduce the buttery soft snakeskin print made from Lolux fabric.
The classic set is compiled of a few monochomatic core styles, that have an elongating effect, creating an illusion of height and length, balancing out even the most awkward proportions. This edit features key styles that act as building blocks for your workout wardrobe. If you are looking for somewhere to start try the classic Whitley leggings & Blaine bra.
Before partnering with a brand we look at their backstory. We want to know that the brands we represent have the same values as us. Varley is an international family run business, founded in 2015 by Ben & Lara Mead.
It is unmistakable; the highly technical must-have pieces draw inspiration from both elegant London’s lifestyle & sunny LA, resulting in an elevated yet classic assortment of highly technical and original styles. Specifically designed for the busy modern-day multitasking women so she can go from fitness to leisure without compromising on style.
Founder & Chief Operating Officer Lara Mead describes the elevated activewear brand ethos as;
